{"id":658,"date":"2025-07-14T10:34:58","date_gmt":"2025-07-14T09:34:58","guid":{"rendered":"https:\/\/path2dea-repository.lifewatch.eu\/?page_id=658"},"modified":"2025-12-18T07:43:37","modified_gmt":"2025-12-18T07:43:37","slug":"france","status":"publish","type":"page","link":"https:\/\/path2dea-repository.lifewatch.eu\/index.php\/index\/showcases\/france\/","title":{"rendered":"France"},"content":{"rendered":"\n
\n

Home<\/a><\/p>\n\n\n\n

Showcases<\/a><\/p>\n\n\n\n

Main Results<\/a><\/p>\n\n\n\n

Digital Tools<\/a><\/p>\n\n\n\n

Gap Analysis<\/a><\/p>\n<\/div>\n\n\n\n

\n
\n

Agroforestry in Flanders<\/a><\/strong><\/p>\n<\/div>\n\n\n\n

\n

Livestock in Hungary<\/a><\/strong><\/p>\n<\/div>\n\n\n\n

\n

Olives in Italy<\/a><\/strong><\/p>\n<\/div>\n\n\n\n

\n

Arable Crops & Animal Breeding in France<\/a><\/strong><\/p>\n<\/div>\n\n\n\n

\n

Wine in Catalonia<\/a><\/strong><\/p>\n<\/div>\n\n\n\n

\n

Vegetables in Almer\u00eda<\/a><\/strong><\/p>\n<\/div>\n<\/div>\n\n\n\n

\n
\n
\n

Digitalization for a transition to positive impact farming in France<\/strong><\/p>\n<\/div>\n\n\n\n

\n
\"\"<\/figure>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
\n
\n

Local context \/ Issue:<\/p>\n\n\n\n

The cooperative TERRENA supports all types of agriculture, all farm models and all production methods. The board of the coop decided in 2008 to put agroecology in the focus. The objectives are: i) maintain high yield production and ii) reduce the use of non-renewable inputs of its farmer members. Digitalisation is already considered by Terrena teams as a way to enable agroecology.
The question related to the showcase is:
\u201cHow to make a better usage of the tools (incl. tools implemented by the cooperative) to promote agro-ecology farming and \u201cpositive impact farming\u201d?<\/p>\n\n\n\n

Showcase Outlook<\/p>\n\n\n\n

\u201cBe realistic, demand the impossible\u201d. The old French nonconformist spirit still lingers. Especially in the always-pressured agrifood sector. And Terrena, one of the top cooperatives in France, knows it very well.
In 2012, Terrena was a pioneer in creating and investing in innovative services to respond to the many and complex challenges agriculture and farming were -and still are- facing. Through its subsidiary, Terrena Innovation, the cooperative pushes forward to help farmers modernise and be more competitive. A mission perfectly aligned with the program France 2030, through which the French government is fast-tracking \u201cthe third agricultural and food revolution based on three pillars: digital technology, robotics and genetics\u201d.
And how to mobilise digital resources for the better is crucial to adding social and economic value to a sector that is the country\u2019s leading industrial sector and Europe\u2019s leading agricultural power.
As other showcases struggle with the digital divide among older farmers and advisors, in the one with Terrena\u2019s farmers, digital tools are recognised as an enormous beneficial to support their work. However, participants at the local workshop called for more pragmatic, simple and integrated solutions as they see current tools as too complex and time-consuming. Bureaucracy and uploading data many times to multiple platforms are a problem to be solved.
Cost and implementation, data sharing outside the cooperative and especially with the food industry, privacy, and integration with existing systems are also relevant questions to be addressed.
And, again, the transition to agroecology through technology arises doubts and concerns. As in other countries, farmers believe digital tools should serve them, not the other way around.
Resilient, sustainable, competitive, innovative, healthy and traceable agriculture as a commitment. And agroecology as a means as an end. It seems that there is a lot to do. But in France it is just a matter of realism: it is about asking the impossible.<\/p>\n<\/div>\n\n\n\n

\n
\n

Showcase at a glance<\/strong><\/p>\n\n\n\n

Showcase representative name: <\/strong>VEGEPOLYS VALLEY with its member TERRENA.
Challenge of the showcase:<\/strong> \u201cDigitalisation for a transition to positive impact farming\u201d
Type of production:<\/strong> Arable crops, seed production (maize) and animal breeders (dairy cows).
Type of agroecology: <\/strong>Conventional to integrated farming.
Participants<\/strong>: 15 participants: 12 farmers, with 3 of their advisors all from 2 of the 15 local areas of the TERRENA cooperative.
Showcase representative:<\/strong> Bertrand Pinel \u2013 bpinel(at)terrena.fr; Emeline Defossez \u2013emeline.defossez(at)vegepolys-valley.eu
Location: <\/strong>Near Angers, France.
Website: <\/strong>https:\/\/www.terrena.fr\/<\/a><\/p>\n<\/div>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Testimonials<\/p>\n\n\n\n

    \n
  • Podcast with the showcase ambassador :<\/li>\n<\/ul>\n\n\n\n